
Tal diverged from local taxi and expanded his business to focus on offering a private car service between the North Lake Tahoe area and the Reno airport. Recognizing a need for reliable local taxi service, Tal founded Mountain Cab in 2003. As a Bay Area native, Tal spent his weekends driving from the Bay to Tahoe and eventually settled in Truckee in 1993.

Tal started his professional career in transportation as a valet for some of San Francisco's premier restaurants, where he learned the principles of customer service, safety and reliability.

Tahoe Sierra Transportation was founded by long-time transportation professional and 20 year Truckee resident, Tal Fletcher.
